LEARN THE SKILL
Meaning Makers InfluenceTM
What influences the human decision-making process?
Why do people change their minds? When you want to influence a choice, suggest a solution, or spread an idea – you need to understand the alphabet of human mental shortcuts.
With the Meaning Makers Influence skill you will learn scientifically proven techniques of influencing your customers and recipients – gaining points that can sum up to a „yes”. You will learn to design and guide your audience to the right choice, thanks to lessons from behavioral economics and social psychology. You will understand how to present your perspective, product or idea to get a viral effect – wide adoption and engagement of recipients.
Learn the subtle techniques of influence and persuasion and become an architect of choice, today.
INCREASE YOUR IMPACT ON OTHERS
How much does it take to influence someone? Often, less than you think. Effective influence often seems like you must move someone on the “yes scale” from -100 to +100. But these are rare – or hopeless – situations.
What if someone was at -20, and you would have to move that person to… +10 only? Suddenly, it’s much more realistic.
Your recipient’s or client’s brain awards those points based on several factors. And these factors are well-defined by science. Time to get to know them. They could give you those 30 missing points to a “yes”.
Human decision making is highly context dependent. Little things can have disproportionate impact. You might be right, but are you allowing others to agree with you?
Would you prefer a 95% success rate or a 5% failure rate? Human brain makes 35,000 decisions every day. That’s a lot of work, so mental shortcuts are necessary. What if you knew how they work?
Do they care enough to share? An amazing idea is not enough when your audience can’t see the value of passing the news. How much could you benefit from the viral effect?
THE DIFFERENCE BETWEEN “YES” AND “NO” IS OFTEN JUST A FEW POINTS
DO YOU KNOW HOW TO GET THEM?
scientifically proven techniques ofinfluencing your customers and audiences
how todesign and suggest the right choice utilizing behavioral economics and social psychology
how to present your perspective, product or idea to get the viral effect – wide adoption and engagement
WHO WILL BENEFIT FROM
Meaning Makers InfluenceTM?
Your audience makes hundreds of decisions every day. Most of them completely unconsciously – based on cognitive biases and mental shortcuts. Time to get to know them. Meaning Makers Influence™ provides:
- Your team – with understanding how to influence the person, their choice, and the idea they hope to spread
- Leaders – with tools to exert a subtle influence on important issues – when consensus is needed
- Anyone who needs to convince internally or externally to the right point of view or product – to increase their chance for a “yes”
Most people think they make their own decisions. In reality, something always influences the choice your audience, colleagues or customers make. Don’t leave it to chance. Learn the alphabet of decision-making and become the architect of their choice.